Lesson Outline
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1 hour & 6 min
video
1.1 From Concept to Creation for Chloe Holladay with Frances Ledgewood
Using Chloe Holladay's wedding as a case study, Frances walks through how she transforms a client's vision into a cohesive paper collection, from the initial concept and inspiration to thoughtful design decisions, production considerations, and balancing creativity with budget...
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60 min
video
1.2 From Views to Inquiries: The Instagram System That Books Clients
If you've been showing up consistently on Instagram but aren't seeing it turn into real inquiries, this session is for you...
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65 min
video
1.3 The Pop-Up Playbook: How to Turn Browsers Into Buyers in 3 Seconds
Join Kalyn Johnson Chandler of Effie’s Paper as she shares practical tips for creating standout pop-up booths, managing inventory, attracting shoppers, and turning browsers into buyers...
What You’ll Learn:
- Tips from experienced stationery designers and business owners
- Trends, tools, and strategies to elevate your stationery business
- Best practices for marketing, pricing, and selling your products
Key Skills:
- Business Growth
- Pricing
- Stationery Business
- Live Q&A
- Expert Advice
- Trends